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The Weaver
The Weaver is a savage shapeshifter, fluidly transforming between towering campaign orchestrator and viscerally funny content creator, fighting proudly alongside all manner of agency creatures. They can best any foe with their imbued weapons (brain and laptop), becoming whatever the battle demands to ensure victory.
- Conjures pathways where others only see walls
- Master of most weapons
- Grants party-wide inspiration buff
- Superb crowd control
- Powerless against the doomscroll
- Vulnerable to kebabs
- Adobe Photoshop
- Adobe After Effects
- Claude
- Generative AI (Google AI Studio, Firefly)
- CapCut
Origin
Born in the frostbitten north, in the old keep of Halifax. A soldier of fortune by trade, they followed the call south to the frontline: the sprawling, unforgiving city of London, where the battles are biggest (also they have almond croissants).
Fourteen winters deep into this campaign now — hardened, but never weary — the same fire still burns that lit the first torch. At We Are Social, they lead a curious warband of designers, writers and art directors into campaigns spanning social, above the line, below the line, and the murky territory in between.
Persuasion
Turns on the charm, ensuring the boldest ideas are sold and confidently bought.
Relentless Curiosity
Never runs dry. Every brief is just a reason to learn something new.