RICE KRISPIES SQUARES
Get Stuck In
Rice Krispies Squares are irresistible.
So much so, that they were distracting us from cracking the brief.
Surrounded with empty wrappers, we had an epiphany.
Rice Krispies Squares are the delicious treat that literally no one can resist
..not even the team advertising it.
So much so, that they were distracting us from cracking the brief.
Surrounded with empty wrappers, we had an epiphany.
Rice Krispies Squares are the delicious treat that literally no one can resist
..not even the team advertising it.
OUT OF HOME
The campaign was such a success that it became the brand's multiyear platform.
And in our latest irresistible adventure – The launch of Rice Krispies x Corn Flakes Squares
we see the promotional team struggling to remain focused.
And in our latest irresistible adventure – The launch of Rice Krispies x Corn Flakes Squares
we see the promotional team struggling to remain focused.
OUT OF HOME
"This was rated above the norm for
Entertaining, Unique, Humorous,
Imaginative, and Silly."
Entertaining, Unique, Humorous,
Imaginative, and Silly."
IPSOS TESTING
